The Fight for the Empire Between Your Ears

Every day, in between the cracks of our reality, superstitious thinking creeps into our lives. Like a virus of the mind. An idea that becomes infectious, that can ultimately lead to death. If you're asking what this has to do with you, I can bet you're already a victim to one of these.

Pseudoscience sells. The advertisements all around us tell us. Look at the health and beauty industry — much of it relies on packaging and marketing. Anything that has a claim like "supports the immune system" must be healthy, right?

Rhetoric is not new to everyday language. Socrates warned of this in ancient Greece. In school, we teach identifying logical fallacies in psychology classes for a reason — because they work.

The algorithms of social media have already predicted what you are going to want. The decline of critical thinking has left people vulnerable to online predators for the picking. It is a perfect storm.

The odds are stacked against you. That is the bad news. The good news is that we know the counterattack. It is called self-defense for your brain. The Stoics used to say the most important empire to occupy is the one between your ears.

For we are not speaking of some small skirmish. This is for control of the whole kingdom. Someone is always trying to invade your empire. This is how you take it back.

Let's turn the tide and the tables, and get back in the fight.

Who taught you how to think?